Contact Mitch

Issue 104
7-30-04

Tell a friend

The Guerrilla Marketing Coach and
Online Marketing Superstars Ezine


Weekly Tips To Increase Your Profits

By Mitch Meyerson
Founder of Guerrilla Marketing Coach
Author of Online Marketing Superstars.com
to subscribe:
www.MitchMeyerson.com


Click on the elephant to check out Mitch's new blog!

In Today's Issue:
(Read it online here)

A Note from Mitch

Featured Article: What Are the Six Keys to Success? - Part II

Tip of the Week: Re-activating Past Customers

Market Place


Dear Subscriber,

This week I moved to my new home in Scottsdale, AZ. As I sit on my back terrace looking at the beautiful McDowell Mountains, I started to reflect on how I made this dream happen. It all began with a vision I created just a few years ago and a strong intention to make it happen. Let me explain.

I have always been an entrepreneur and developed a successful therapy practice in Chicago for over 15 years. But about 5 years ago I started to get restless. And even though I wrote a book called Six Keys To Creating the Life You Desire, it was becoming clearer that I wasn't living the life I desired. Simply put, I was tired of winters and gray skies and was looking for a change.

However there was a problem - all my income was based on my clients who came to see me in my office in Chicago and any thought of moving to a warmer climate meant that I would have no income and would have to start in a new city from scratch, which did not sound appealing.

Then one day I started to notice some therapists were training to become what was called a "virtual coach.' The promise was that you could live anywhere you wanted and create a coaching business purely over the telephone and Internet. This thought totally excited me and I took a training course to develop skills in coaching over the phone. I found I could easily transfer my communication and creative skills to this new medium. Over the next couple of years I created the Guerrilla Marketing Coaching Program and coached clients in marketing and personal growth related topics over the phone. I built this business just as I had my other - through marketing and strong coaching and consulting skills.

As my business grew, it was only a matter of time until I closed my therapy office in Chicago. Then in February of 2004 I said goodbye to winter and moved to Arizona, an environment where I can not only do the work I love but live the life I truly desire. It all started with a vision and some hard work, but I can assure you it is possible. In fact, if you are interested in making a life change yourself, you may want to contact me for some coaching. I can be reached at mitch@gmarketingcoach.com or 480-718-5939. Life is short, make each day count.

Enjoy,

Mitch

P.S.You can always read past issues here.

-----------------------------------------------------------------------------------------------------------------------------------------------------------------
This came to your inbox because you signed up for our Guerrilla Marketing and Online Marketing Superstars e-zine. *If you no longer want to receive this, please follow the instructions at the bottom of your newsletter. *
-----------------------------------------------------------------------------------------------------------------------------------------------------------------


Quote For The Day:

“Your chances of success are directly proportional to the degree of pleasure you derive from what you do." - Michael Korda


Featured Article




What Are The Six Keys to Success? - Part II
by Mitch Meyerson

 

In over 20 years coaching and counseling thousands of people there were six questions that kept being asked again and again...

    Why can't I relax?
    Why is it that nothing makes me happy for long?
    Why do I always compare myself with other people?
    Why can't I achieve the success I desire?
    Why can't I find the right person
    Why can't I find meaning in my life?


If you related to one or more of these questions, you are not alone. These are questions that challenge us all.

The first three Keys, Trust, Affirmation and Identity were covered in last week's newsletter. Today we pick up with Key Four.

Competence - the Fourth Key

If you want a place in the sun, you must leave the shade of the family tree.
--Osage saying

Although there may be no direct cause and effect, there are two types of situations that appear to sap motivation early on. These are (1) overparenting, or having controlling parents who see their children as extensions of themselves, and (2) underparenting, or having neglectful or abusive parents.

If you find you can't move forward toward your goals, you may suffer from demand resistance and a subconscious sense of entitlement, caused from overparenting. For example, if you make daily lists of things to do, which you seldom complete, you are being demand resistant. You may be the only one who will suffer if you don't take your car in to be serviced, but you still resent doing it and never quite find time for it. These kinds of things occur because you hate being told what to do, even when you're the one giving the orders. Sometimes you avoid having to engage in active types of conflict, promising to do something but never following through on the promise. Withholding what another requests of you allows you to assert your power.

Some people who had neglectful or abusive parents are filled with panic because of the necessity of asserting themselves. The reason is that those people may have never had any support for taking such stands; consequently, they struggle with a lack of faith in their own beliefs.

It is important to understand that you may habitually perceive all tasks as demands, either on your time or your confidence. To create the success you want in life, it is essential that you disarm your demand resistance, so you can move freely toward achieving the goals you set for yourself.

Intimacy - The Fifth Key

The space for what you want is already filled with what you settle for instead.
--Stephan C. Paul

Children of unavailable or absent parents often become adults who need constant reassurance. They may spend their lives compulsively trying to overcome the early identities given to them by their families by striving desperately to prove that they are good enough. But, at the same time, they are incapable of trusting another person's willingness to love them. Most often, however, the penchant for impossible relationships is a cover for a deep ambivalence about being intimate with anyone at all.

Purpose - The Sixth Key

We are not human beings trying to be spiritual. We are spiritual beings trying to be human.
--Jacquelyn Small

Spiritual leaders often teach that each of us comes into the world to learn and to accomplish certain things. When we are in synch with that purpose, we are closest to fulfillment. Sometimes we have a sense of that purpose. Sometimes we lose sight of it. Sometimes we are completely unaware of what our purpose is. When we struggle to find meaning in our lives and it continues to elude us, the chances are good that it's because of one of the following reasons:  

  • Feeling a sense of scarcity rather than a sense of abundance.
  • Having grown up in a family that groomed one for a lifestyle that is not what you would have chosen for yourself.
  • Lacking empathy, validation and support.
  • Fearing to look within.

A sense of scarcity is like a filter through which we view everything. It's not necessarily reality. However, it is a way to protect ourselves from risk and disappointment. In truth, it often limits us to a life that is somewhere in the middle between happiness and unhappiness, usually described as steady and stable.

Whether you call it a rite of passage, a mid-life crisis or a spiritual awakening, most of us arrive at a time in our lives when we begin to question everything we do and what meaning it has. Those of us who followed a path laid out for us by someone else sometimes begin to feel angry or ashamed. Did we just take the easy way out? Were we pushed too hard into places we didn't want to go? In any case, it isn't too late. Awareness is the first step. It doesn't matter so much how you got on the path but whether you feel fulfilled or empty.

If exploring yourself to find your true purpose means that much of the foundation upon which you've built your life is shaky and must be replaced, some of you will avoid doing it. You need to have enough support to feel strong enough to cope with the answer.

When you become clear about what you want to happen in your life, and you begin to really believe it can happen, your enthusiasm may win over the people who are not supportive. If not, perhaps you are the person who, by example, teaches everyone around you that there is a bigger, more meaningful picture. That, in itself, may be your highest purpose.

Whether you know it or not, your sense of purpose is there. Each one of us has a unique talent and a unique way of expressing that talent. Put another way, there is something each one of us can do better than anyone else. What are your unique gifts?

You may have developed a sense of entitlement, expecting the world to cater to you, causing you to have trouble giving to others. If this is true of you, however your history may have shaped you, one of the most purposeful experiences in life the experience of contributing is missing.

Perhaps you have never even identified your gifts because you are too focused on the future and its perils. If your failing is being unable to stay focused in the present, you may ask yourself, Is there something I'm running from? Is there something ahead I need to deal with? Do you feel you'll lose something if you decide that you will be only here, in this moment, and nowhere else? You might want to decide to deal with those issues squarely, once and for all, and finally let them go. As the saying goes, It may be better to lose our minds and come to our senses.

New Thoughts and New Actions - the Key to Change

You are a child of God; your playing small doesn't serve the world.
--Nelson Mandela

Here are some positive affirmations you can say to yourself. 

  • Today I will start on the journey to my dreams.
  • It doesn't matter where I'm coming from; it matters where I'm going.
  • I have a right to define and develop my unique path in life.
  • I can be appreciated for being myself.
  • Giving to others is giving to myself.
  • I have an important voice, and the right to express it.
  • I am a channel for God's work.
  • I can have everything I want if I help enough other people to get what they want.
  • I trust in the process of life. I know that Divine wisdom and guidance will protect me at all times.

 To order, click on the books.

 

If you are interested in working on breaking through some of your underlying barriers to success, contact me at mitch@gmarketingcoach.com or (480)718-5939 for a complimentary consultation.


Tip of the Week

 


The Power of Follow-up

Guerrilla Alice Smith finds a memorable way of following up with her customers. When you visit her flower shop and order an arrangement for a friend's birthday or anniversary not only does her staff give you exceptional service but they carefully input the date in their computer database. Eleven months later without fail their clients get a call or an e-mail reminding them of the special occasion and asking if they would like another bouquet. Alice's investment is small, but her clients feel super special and rarely hesitate to place another order!

Teleclasses & Freebies

 
Upcoming Teleclasses

"How To Write Web Copy That Gets Readers To Click The Order Button"
with Mitch Meyerson and Online Marketing Superstar Yanik Silver. Tuesday, September 21, 2004 Stay tuned for more details.

Freebies

"Hot Online Marketing Tips"
Hot Marketing Tips selected from the Online Marketing Superstars - Free download

"Free Songs"
Join Mitch's list to receive free songs - his original work and arrangements of favorites. Sign up here.


Market Place


Without a Clear Plan, Where are you Going?

Specializing in getting your business plan on paper! Make the commitment and watch it happen. Melanie Patrick, MBA, Consultant to small business, www.Creativestrategicconsulting.com 510-543-5070 Create the Business Breakthrough You Want,  Co-author August 2004 with Mark Victor Hansen and Brian Tracy


 
Get the Edge Over Colleagues and Competitors

Affordable personal, professional, and leadership development classes keep your skills sharp. At TeleDevelop.com you'll find exceptional classes taught by many experts. Stay ahead of the pack and Subscribe to TeleDevelop News now! BONUS: New subscribers are invited to attend exclusive free teleclasses. http://www.ecomincs.com/app/adtrack.asp?AdID=84662

 
$1,275+ per Month within 9 months

FREE TEST DRIVE - We do absolutely ALL the work for you. No more fruitless hours advertising. Never call another person by phone again. This is a limited offer - act now. http://www.cash.mysite.ws



Add Flash Audio To Your Website And Increase Your Conversion Rate up to 300%

Put the power of the human voice on your Website. It's economical, easy to set up, provides immediate playback and requires no additional software for your visitors. Sign up now and boost your conversion rate.


The Easiest Way To Earn Profits On The Web

Triple your profits and earn sales every hour of the day. This shopping cart system is the best we've found. For more information. (Bonus- I am offering a 45 minute quick start coaching session where I will tell you exactly how to use this system.)


Paid Advertising Disclaimer: Guerrilla Marketing Coach does not represent or endorse the accuracy or reliability of any of the paid advertisements above or the quality of any products, information, or other materials displayed, purchased, or obtained by you as a result of an offer in connection with any ad. Do your own due diligence before purchasing any product.

Would you like to have your ad here?

Reach tens of thousands entrepreneurs and small business owners.
Visit our advertising page for all the details or contact peggy@gmarketingcoach.com for more information.


Let us know what you think! If you enjoy our new format or if you have any difficulty reading this HTML e-zine please let us know. email : peggy@gmarketingcoach.com


If you enjoy The Guerrilla Marketing Coach and Online Marketing Superstars Ezine, please send it to your friends and colleagues. It comes to you each week from marketing expert Mitch Meyerson, author of Online Marketing Superstars and six other books and tapes. www.MitchMeyerson.com

------------------------------------------------------------

(c) Copyright 2004 Mitch Meyerson, 6633 East Greenway, Scottsdale, AZ 85254 mitch@gmarketingcoach.com