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Why
Value Per Visitor is far more important than conversion
statistics ... and how to increase this key measurement
(Page 5) |
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The
difference between a marketing principle and a marketing
tactic ... and why the first is ultimately the most critical to
your marketing success
(Page 6) |
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Five
drivers to help you convert more of your web traffic from
skeptical prospects into lifelong customers
(Page 7) |
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How to
use an ethical bribe to lure more of your visitors onto your
opt-in mailing list (Page 8) |
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The
simple question that added $35 million in net profits to
McDonald’s coffers in a year ... and how to use the same idea to
dramatically boost your average sale (Page
9) |
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What is
a "good" conversion rate when marketing online? Find out here
(Page 11) |
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How to
convince visitors who are leaving your site without buying to
give your offer a second look (Page 12) |
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How to
generate serious revenue just by giving something away
(Page 13) |
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The
three-word phrase that will engage your visitors ... and
increase the chances they will read your entire sales message
(Page 15) |